Improving interactive customer service and social media are two ways to reduce abandonment and potentially increase conversion on your hotel website. Nearly 3 in 5 US online consumers will consider abandoning an online purchase if they have questions and can’t get immediate help. According to a major global hotel chain “proactive chat helped it reduce its abandonment rate by more than 40% while another chain saw its abandonment rate plunge more than 30% by adding click-to-call.
If you are frustrated with low engagement on Facebook posts and the poor reach, you are probably trying to get Instagram to deliver better results.
The Good News is, that INSTAGRAM is not only seeing a much higher engagement rate than other platforms, BUT ALSO it is such a fund platform to administer.